Valentine’s Day shopping has already begun for Target customers.
Stanley cups became the department store’s hottest commodity after the food and beverage container brand released two Target-exclusive Quencher H2.0 FlowState Tumblers. The tumblers come in Cosmo Pink and Target Red and are a part of the brand’s “Galentine’s Collection.”
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Although the holiday is over a month away, the double-wall vacuum-insulated tumblers priced at $45 have sold out online and across Target stores nationwide after their initial Dec. 31 drop.
The comment section contained mixed reactions, with one individual writing, “I love Stanley, but I will not do this for a cup.” Another person commented, “All for a Stanley?”
Target shoppers in line for the limited edition Valentine’s Day Stanley cup.tmx
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Another video onTikTokfilmed at a Target in Goodyear, Arizona explained that tumblers sold out in less than four minutes. The video showed people of all ages rushing to grab one from the store’s display stand.
One TikTok user commented, “Stanley definitely knows what they are doing. Everyone and their mom wants one. IDK I still can’t wrap my head around paying that much for a cup.”
Another commenter wrote, “Am I missing something? Is it everyone’s goals to collect as much colors as you can or? Like what happens with the other cups you have? Do they just retire every time you get a new cup?”
PEOPLE has reached out to Stanley for comment.
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According toDelish, the tumblers are already up on resale sites like eBay, listed at prices up to $240.
source: people.com
